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Mineral Products Marketing

General Concepts of Marketing

Environmental factors

Incidence of temporary

Factor in the profitability

Identification of major metallic and nonmetallic minerals

Characteristics of the global mining and national (Peru)

Methods of mining

Promotional Law for Mining

Transactions of minerals and metals

Minerals and metals market

General Concepts of Marketing

When the terms “marketing” and “Marketing” are used synonymously in the transactional field has indicated that the two concepts defined.

Market = market Marketing = Marketing



Thus we have a marketing indicates the process of buying and selling of a product simultaneously, an operation that requires no advance planning, as marketing or marketing needs.

The latter requires complementary to the marketing of tasks, activities or aggregate functions that enable a transaction between buyers and sellers.

Marketing features required for optimization theory, for example, the transaction volume of a given product will result from combining different variables among which may indicate the following:

1. Product Presentation

2. Choice of markets

3. Promotion and advertising

4. Sales Strategy

5. Price competition, and so on.

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